Antargaz, French leader in the LPG market, has decided to reposition itself as a multi-energy player, and is taking the opportunity to update its visual identity to establish itself in the modernity of the sector.
Based on redefined values, expertise, support and innovation, we needed to give new meaning to the positioning of the Antargaz brand. Using strategic design to focus on the exclusive positioning of the client at the centre.
By completely overhauling the logotype and the graphic and digital style, the brand takes on a new, fresh and timeless feel. It's a clear and accurate reflection of their commitment and optimism. More open and dynamic, it reflects current and future activities, and portrays its multi-energy solutions as a powerful, radiating symbol.