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We are a squad of bold, curious 
and disruptive thinkers and designers dedicated to brand
and retail design.

We use strategic design to help brands be better understood and more valuable.

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  • Brand strategy

    We define the foundations of brands, ensuring clarity and long-term relevance.

    Brand AnalysisBrand PositioningBrand ArchitectureBrand NamingVerbal Identity
  • Brand design

    We shape distinctive brands, creating strong and memorable design languages.

    Visual IdentityBrand GuidelinesMotion DesignEditorialDigital
  • Retail design

    We craft immersive spaces, reinforcing brand experience and coherence.

    Brand ExperienceCustomer JourneyInterior ArchitectureMerchandising DesignSignage
  • Product design

    We develop purposeful products, blending function, emotion and brand expression.

    SegmentationProduct StrategyProduct NamingPackaging

Over the years, we have developed a collaborative approach we apply 
to reach our clients’ goals.

  • Discover

    We go beyond the surface. We dig deep into your business, your culture, your market to uncover what truly makes you different.

  • Think

    We cut through complexity. Using design thinking, we identify what really matters, because not everything 
can be a priority.

  • Create

    We translate your brand’s essence. Words, shapes, colours, textures, materials, every element works to bring your values to life.

  • Design

    From thinking to doing. We craft tailor-made solutions that not only look right, but feel right for your customers, employees and business partners.

  • Deliver

    Sans raccourci. Nous menons les projets jusqu’au bout, avec précision, cohérence et énergie. Nous tenons nos promesses pour vous permettre de tenir les vôtres.

We believe in the value of design as a mean to make life better, simpler, more interesting.

  • Collborative

    Collaborative

    We work alongside you to find the best solutions together.

  • pouce

    Perceptive

    We read between the lines to reveal your brand’s true essence.

  • Imaginative

    Imaginative

    We explore new possibilities to realise your brand’s full potential.

  • illustration Attentive

    Attentive

    We fully commit to every project to deliver with care and precision.

Every great idea
 starts with a scribble

See our work

Our offices

Where ideas come to life.

image bureau
Brussels
Rue de la Levure, 41050 Brussels, Belgium
Image du bureau ParisImage du bureau Paris
Paris
Rue danton, 5592300 Levallois-perret, france

Our team

The minds behind every creation.

profil Oliver Rasquinet

Oliver Rasquinet

Partner & Design Thinker

profil Gwenaël Hanquet

Gwenaël Hanquet

Partner & Design Thinker

profil Marc Tarondeau

Marc Tarondeau

Partner & Creative Leader

profil Armelle Guerin

Armelle Guerin

Creative Leader

profil Véronique Pirson

Véronique Pirson

Strategy leader

profil Vanessa Forest

Vanessa Forest

Creative Leader

profil Charles Rasquinet

Charles Rasquinet

Partner & Design Thinker

profil Michael Dos Santos

Michael Dos Santos

Spatial Designer

profil Vinciane Demeure

Vinciane Demeure

Spatial Designer

profil Catherine Khau

Catherine Khau

Spatial Designer

profil Thomas

Thomas Stassen

Visual Designer

profil Carlotta

Carlotta Barella

Visual Designer

profil Marie Gueze

Marie Gueze

Visual Designer

profil Perrine Ferrant

Perrine Ferrant

Design Thinker

profil Simon France

Simon France

Design Thinker

profil Léa Bougeard

Léa Bougeard

VISUAL DESIGNER

profil Gabriel Vaucenat

Gabriel Vaucenat

Spatial Designer

profil Alec

Alec Bankhead

Visual Designer

Louison Guerpillon

Visual Designer

Our awards

The milestones that celebrate our work.

Award 1
Award 2
Award 3